He’s the man behind world-class Bar Americano, Richmond’s Bar Economico (and high-concept Bar Exuberante hidden out the back), and world-famous but now-closed molecular gastronomy-focused bar Der Raum. And he believes the commercial art gallery model is broken.
Grau Projekt showcases one artist every six weeks, alongside “artist-curated drinking”, where each show is celebrated with a one-off cocktail created by his team in collaboration with the artist.
Matt Bax has created standout hospitality concepts and experiences, but he’s also a self-taught artist and he’s exhibited at prominent galleries around the world. Bax has never shied away from doing things differently and is only interested in projects with something new to say, try or achieve. This massive new art gallery and cocktail bar is on that spectrum.
Grau means “grey” in German, which Bax says represents the grey area he is creating for audiences to experience art in an untraditional environment. The venue is in a 1000-square-metre warehouse in Clifton Hill that has 4.5-metre-high white walls, and windows overlooking the city.